April Digital News

Instagram is testing a new feature that allows users to order posts within their profile grid. This option allows users to change the order of content already posted, giving them more control over the organisation of their profile. The feature is currently being tested and will be available to everyone in the coming weeks.

Instagram recently launched “Blend”, a new feature that allows users to share a personalised feed of Reels with friends or groups directly in private messages. Activated via the dedicated icon in chat, Blend combines algorithm suggestions based on each participant’s interests, updating content daily. This innovation aims to make the experience on the platform more collaborative and authentic, reflecting users’ personal preferences and promoting deeper interactions.

Parallel to the official launch of Meta AI in Europe, Meta announced that, as of 27 May 2025, it will start using public content shared by European adult users-such as posts, comments and interactions with Meta AI-to train its artificial intelligence models. Private conversations and data of underage users will be excluded from this process. EU users will receive notifications with a link to object to the use of their data, and Meta is committed to complying with all requests to object.

TikTok has introduced a new feature that enables live streams using two cameras at the same time. With TikTok Studio, a second device can be connected as an additional camera simply by scanning a QR code, making the process simple and accessible. This innovation gives creators more flexibility and quality in broadcasting, allowing them to manage different angles or shots during live broadcasts.

Google has introduced a new search mode based on artificial intelligence, called ‘AI Mode’, which allows users to receive AI-generated answers for complex queries. This feature, currently available to Google One AI Premium subscribers in the US, uses the advanced Gemini 2.0 model to provide detailed, multi-modal answers. To activate AI Mode, you need to go to the Labs section of Google Search and enable the option. The goal? To offer a more intuitive and efficient search experience, transforming the way users interact with the search engine.

Grok, the artificial intelligence developed by xAI, has introduced a new image editing function that allows users to upload a photo, describe the desired changes and receive an edited version within seconds. This feature offers a simple and intuitive editing experience, allowing changes such as changing the background or adding specific elements. However, some users have raised concerns about the lack of restrictions on generated content, highlighting the need for responsible use of this technology.

LinkedIn gets new tools for creating video content thanks to its collaboration with Canva. The professional platform now supports customisable video templates designed to enhance communication for companies and professionals. From presentations to announcements, the new templates help make posts more dynamic and engaging. A great opportunity to stand out in the feed with visually curated and branded content.

YouTube has published an updated guide with the best tips for creating effective shorts. The main tips include: using the vertical format, capturing attention in the first few seconds and using relevant hashtags to increase visibility. These strategies aim to improve the engagement and reach of short content on the platform.