{"id":98078,"date":"2026-01-27T18:51:42","date_gmt":"2026-01-27T16:51:42","guid":{"rendered":"https:\/\/happybrain.it\/?p=98078"},"modified":"2026-01-27T18:51:42","modified_gmt":"2026-01-27T16:51:42","slug":"digital-news-gennaio-2026","status":"publish","type":"post","link":"https:\/\/happybrain.it\/en\/2026\/01\/27\/digital-news-gennaio-2026\/","title":{"rendered":"January Digital News"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column column_width_percent=&#8221;80&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_empty_space empty_h=&#8221;1&#8243;][vc_custom_heading text_size=&#8221;h3&#8243; sub_reduced=&#8221;yes&#8221; uncode_shortcode_id=&#8221;125670&#8243;]Instagram[\/vc_custom_heading][vc_column_text uncode_shortcode_id=&#8221;114354&#8243;]Instagram introduces an important update to hashtag management: only <strong>up to five hashtags per post<\/strong> will be taken into account for content distribution. The goal is to reduce spam and encourage the use of more targeted and relevant hashtags, rewarding quality over quantity. For brands and creators, this means rethinking their Instagram SEO strategy and focusing on truly relevant keywords for their audience.<\/p>\n<p>Instagram is also testing <strong>Instagram Friends,<\/strong> a feature that changes how profiles are displayed by more clearly distinguishing between one-way follows and mutual relationships. <em>Following<\/em> makes way for <em>Friends<\/em>: not a new type of connection, but a different way to highlight real relationships, shifting the focus from quantity to quality.[\/vc_column_text][vc_single_image media=&#8221;98083&#8243; media_width_percent=&#8221;100&#8243; uncode_shortcode_id=&#8221;209604&#8243;][vc_custom_heading text_size=&#8221;h3&#8243; sub_reduced=&#8221;yes&#8221; uncode_shortcode_id=&#8221;180973&#8243;]Meta[\/vc_custom_heading][vc_column_text uncode_shortcode_id=&#8221;774602&#8243;]Meta has rolled out a series of updates on Facebook focused more on <strong>user experience than visibility<\/strong>. The feed has been optimized to highlight relevant content and interactions, while AI is increasingly used to personalize recommendations and support users. At the same time, in Europe, users are gaining more control over ads and data, signaling a stronger focus on quality, usefulness, and responsibility.[\/vc_column_text][vc_custom_heading text_size=&#8221;h3&#8243; sub_reduced=&#8221;yes&#8221; uncode_shortcode_id=&#8221;603253&#8243;]WhatsApp[\/vc_custom_heading][vc_column_text uncode_shortcode_id=&#8221;728892&#8243;]<strong>WhatsApp introduces new features designed<\/strong> to make chats and channels more interactive and customizable. Updates include greater privacy control, advanced tools for group management, and improvements to content sharing\u2014moving toward a more complete, user-centric messaging experience.[\/vc_column_text][vc_custom_heading text_size=&#8221;h3&#8243; sub_reduced=&#8221;yes&#8221; uncode_shortcode_id=&#8221;190050&#8243;]Threads[\/vc_custom_heading][vc_column_text uncode_shortcode_id=&#8221;113482&#8243;]Threads is testing <strong>animated stickers in posts<\/strong>, a feature aimed at making content more expressive and engaging. Stickers add a visual and emotional layer to conversations, bringing Threads closer to a more creative and less text-driven language. The test aims to encourage more spontaneous and dynamic interactions on the platform.[\/vc_column_text][vc_single_image media=&#8221;98084&#8243; media_width_percent=&#8221;100&#8243; uncode_shortcode_id=&#8221;202878&#8243;][vc_custom_heading text_size=&#8221;h3&#8243; sub_reduced=&#8221;yes&#8221; uncode_shortcode_id=&#8221;479714&#8243;]X[\/vc_custom_heading][vc_column_text uncode_shortcode_id=&#8221;153852&#8243;]X introduces <strong>Starter Packs<\/strong>, themed collections of accounts designed to help users discover relevant profiles from their very first interaction. The goal is to simplify onboarding and foster more meaningful connections, improving both the initial experience and feed quality.[\/vc_column_text][vc_custom_heading text_size=&#8221;h3&#8243; sub_reduced=&#8221;yes&#8221; uncode_shortcode_id=&#8221;243180&#8243;]Google[\/vc_custom_heading][vc_column_text uncode_shortcode_id=&#8221;153112&#8243;]Google introduces <strong>Personal Intelligence in AI Mode<\/strong>, an evolution of artificial intelligence designed to deliver increasingly contextual and personalized responses. The AI considers searches, habits, and user preferences to provide more useful and relevant results\u2014moving decisively toward a search engine that acts as a personal assistant.[\/vc_column_text][vc_single_image media=&#8221;98085&#8243; media_width_percent=&#8221;100&#8243; uncode_shortcode_id=&#8221;943766&#8243;][vc_custom_heading text_size=&#8221;h3&#8243; sub_reduced=&#8221;yes&#8221; uncode_shortcode_id=&#8221;873796&#8243;]TikTok[\/vc_custom_heading][vc_column_text uncode_shortcode_id=&#8221;130858&#8243;]In Europe, TikTok is updating its <strong>age-verification systems<\/strong> to make platform access more reliable. The aim is to better identify underage users and adapt content and user experience accordingly, aligning with regulatory requirements. This move reinforces the platform\u2019s growing focus on safety and digital responsibility.[\/vc_column_text][vc_custom_heading text_size=&#8221;h3&#8243; sub_reduced=&#8221;yes&#8221; uncode_shortcode_id=&#8221;162731&#8243;]Spotify[\/vc_custom_heading][vc_column_text uncode_shortcode_id=&#8221;180909&#8243;]Spotify is working on a new integration between <strong>audiobooks and physical books<\/strong>, aiming to create a smoother, more continuous listening and reading experience. The idea is to let users switch between formats without losing their place, bridging the physical and digital worlds and strengthening Spotify\u2019s vision as a 360-degree audio platform.[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>2026 kicks off with new developments in the digital landscape. Social platforms are focusing on relationships, AI, and user experience. This article highlights the key updates from January.<\/p>\n","protected":false},"author":16,"featured_media":98094,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[236,238,406,409],"tags":[225,269,287,322,329,333,443,487],"class_list":["post-98078","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trend-online","category-digital-news","category-about-web","category-social","tag-social-network","tag-google","tag-instagram","tag-youtube","tag-spotify","tag-whatsapp","tag-meta","tag-threads"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/happybrain.it\/en\/wp-json\/wp\/v2\/posts\/98078","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/happybrain.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/happybrain.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/happybrain.it\/en\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/happybrain.it\/en\/wp-json\/wp\/v2\/comments?post=98078"}],"version-history":[{"count":12,"href":"https:\/\/happybrain.it\/en\/wp-json\/wp\/v2\/posts\/98078\/revisions"}],"predecessor-version":[{"id":98093,"href":"https:\/\/happybrain.it\/en\/wp-json\/wp\/v2\/posts\/98078\/revisions\/98093"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/happybrain.it\/en\/wp-json\/wp\/v2\/media\/98094"}],"wp:attachment":[{"href":"https:\/\/happybrain.it\/en\/wp-json\/wp\/v2\/media?parent=98078"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/happybrain.it\/en\/wp-json\/wp\/v2\/categories?post=98078"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/happybrain.it\/en\/wp-json\/wp\/v2\/tags?post=98078"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}