{"id":97925,"date":"2025-08-10T10:18:04","date_gmt":"2025-08-10T08:18:04","guid":{"rendered":"https:\/\/happybrain.it\/?post_type=portfolio&#038;p=97925"},"modified":"2025-10-09T10:19:35","modified_gmt":"2025-10-09T08:19:35","slug":"concorso-forlongevity","status":"publish","type":"portfolio","link":"https:\/\/happybrain.it\/en\/portfolio\/concorso-forlongevity\/","title":{"rendered":"ForLongevity Giveaway"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;1&#8243; back_color=&#8221;color-lxmt&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;836964&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;551607&#8243;][vc_empty_space empty_h=&#8221;1&#8243;][vc_single_image media=&#8221;97927&#8243; media_width_percent=&#8221;100&#8243; uncode_shortcode_id=&#8221;792425&#8243;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_empty_space empty_h=&#8221;1&#8243;][vc_single_image media=&#8221;97928&#8243; media_width_percent=&#8221;100&#8243; uncode_shortcode_id=&#8221;190199&#8243;][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;50&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_alpha=&#8221;100&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; style=&#8221;inherited&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; gutter_size=&#8221;3&#8243; back_color=&#8221;color-lxmt&#8221; back_image=&#8221;97929&#8243; back_position=&#8221;center center&#8221; overlay_alpha=&#8221;100&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;left-t-right&#8221; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/2&#8243; mobile_height=&#8221;400&#8243; uncode_shortcode_id=&#8221;147816&#8243; back_color_type=&#8221;uncode-palette&#8221;][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;5&#8243; overlay_alpha=&#8221;100&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;right-t-left&#8221; animation_delay=&#8221;200&#8243; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/2&#8243; el_class=&#8221;logo&#8221; uncode_shortcode_id=&#8221;140150&#8243;][vc_custom_heading separator_color=&#8221;yes&#8221; separator=&#8221;yes&#8221; uncode_shortcode_id=&#8221;139288&#8243;]The project[\/vc_custom_heading][vc_column_text uncode_shortcode_id=&#8221;483995&#8243;]The project was developed following the visual and structural guidelines of Nature\u2019s main website, ensuring brand continuity and recognition. We designed a vertical section layout with anchor-based navigation, allowing users to move smoothly through the content \u2014 from the contest presentation to information about the ForLongevity range, all the way to the registration form and contest rules.[\/vc_column_text][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;50&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_alpha=&#8221;100&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; style=&#8221;inherited&#8221; uncode_shortcode_id=&#8221;124744&#8243;][vc_column column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;5&#8243; overlay_alpha=&#8221;100&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;left-t-right&#8221; animation_delay=&#8221;200&#8243; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;183982&#8243;][vc_custom_heading separator_color=&#8221;yes&#8221; separator=&#8221;yes&#8221; uncode_shortcode_id=&#8221;125276&#8243;]Design[\/vc_custom_heading][vc_column_text uncode_shortcode_id=&#8221;381511&#8243;]Special attention was given to user experience, featuring clearly highlighted calls to action, subtle micro-animations, and a simple, intuitive form. The entire design was created with a responsive approach, ensuring smooth navigation across all devices. The result is a landing page consistent with Nature\u2019s brand image \u2014 one that enhances the new ForLongevity line and encourages user interaction through a harmonious visual and functional experience.[\/vc_column_text][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; gutter_size=&#8221;3&#8243; back_color=&#8221;color-lxmt&#8221; back_image=&#8221;97930&#8243; back_position=&#8221;center center&#8221; overlay_alpha=&#8221;100&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;right-t-left&#8221; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/2&#8243; mobile_height=&#8221;400&#8243; uncode_shortcode_id=&#8221;126828&#8243; back_color_type=&#8221;uncode-palette&#8221;][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;50&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_alpha=&#8221;100&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; style=&#8221;inherited&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; gutter_size=&#8221;3&#8243; back_color=&#8221;color-lxmt&#8221; back_image=&#8221;97931&#8243; back_position=&#8221;center center&#8221; overlay_alpha=&#8221;100&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;left-t-right&#8221; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/2&#8243; mobile_height=&#8221;400&#8243; uncode_shortcode_id=&#8221;517546&#8243; back_color_type=&#8221;uncode-palette&#8221;][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;5&#8243; overlay_alpha=&#8221;100&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;right-t-left&#8221; animation_delay=&#8221;200&#8243; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/2&#8243; el_class=&#8221;logo&#8221; uncode_shortcode_id=&#8221;213278&#8243;][vc_custom_heading separator_color=&#8221;yes&#8221; separator=&#8221;yes&#8221; uncode_shortcode_id=&#8221;759418&#8243;]Management[\/vc_custom_heading][vc_column_text uncode_shortcode_id=&#8221;946194&#8243;]Beyond the visual and functional aspects, we also handled the collection and management of participant content, particularly by tracking posts published with the dedicated hashtag and mention. All data is securely stored and transferred to certified software for winner selection, ensuring full compliance with strict national regulations on prize contests.[\/vc_column_text][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;1&#8243; back_color=&#8221;color-lxmt&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;917830&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;385151&#8243;][vc_empty_space empty_h=&#8221;1&#8243;][vc_single_image media=&#8221;97932&#8243; media_width_percent=&#8221;100&#8243; uncode_shortcode_id=&#8221;948378&#8243;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_empty_space empty_h=&#8221;1&#8243;][vc_single_image media=&#8221;97933&#8243; media_width_percent=&#8221;100&#8243; uncode_shortcode_id=&#8221;148724&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;60&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;4&#8243; bottom_padding=&#8221;4&#8243; back_image=&#8221;97927&#8243; parallax=&#8221;yes&#8221; overlay_color=&#8221;color-jevc&#8221; overlay_alpha=&#8221;74&#8243; gutter_size=&#8221;4&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;134672&#8243; overlay_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; css_animation=&#8221;zoom-out&#8221; animation_delay=&#8221;400&#8243; width=&#8221;1\/1&#8243;][vc_empty_space empty_h=&#8221;5&#8243; desktop_visibility=&#8221;yes&#8221;][vc_button border_animation=&#8221;btn-ripple-out&#8221; outline=&#8221;yes&#8221; text_skin=&#8221;yes&#8221; border_width=&#8221;1&#8243; css_animation=&#8221;bottom-t-top&#8221; animation_delay=&#8221;200&#8243; link=&#8221;url:https%3A%2F%2Fwww.concorso-forlongevity.natures.it%2F|target:_blank&#8221; uncode_shortcode_id=&#8221;138700&#8243;]Join the contest[\/vc_button][vc_empty_space empty_h=&#8221;5&#8243; desktop_visibility=&#8221;yes&#8221;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>For the launch of the new <strong>ForLongevity<\/strong> line, <strong>Nature\u2019s<\/strong> chose to promote a contest offering a trip to Paris as the grand prize. 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